
Why is certification and quality assurance important in the dog industry?
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One of the biggest challenges in the dog industry today is that it is largely unregulated. This may not be something everyone considers, but in practice, it means that anyone can call themselves a dog trainer, behaviorist, coach, or something similar – without having any formal education or competence.
For you as a dog owner, this means that the responsibility falls on you to determine who is serious and competent. Often, you’ll end up in good hands, but unfortunately, there’s also a risk of encountering someone who uses outdated or even harmful methods, which can lead to both physical and mental stress for the dog.
This is where certification and quality assurance come into play. By choosing someone certified by an organization like Sveriges Hundföretagare, you get a guarantee that the person you hire has the education and skills required to provide the best possible support for you and your dog.
What does it mean to be H-certified?
Sveriges Hundföretagare is an organization that has been working since 1983 to raise competence and quality within the dog industry. They offer certification for several professional roles, including dog trainers, and award the H-mark to businesses that meet their high standards.
To become H-certified as a dog trainer, the following are required:
A comprehensive education with over 130 teacher-led hours.
Knowledge in subjects such as learning theory, ethology, stress management, dog communication, pedagogy, and much more.
Practical experience working with dogs and dog owners under supervision.
A commitment to working based on modern research and ethical methods.

When you see the H-mark, you can feel confident that the trainer not only has the right competence but is also committed to continuously developing and working in a modern, evidence-based way.
How does it benefit you as a dog owner?
Hiring an H-certified trainer or professional is an investment in your dog’s well-being. You’ll be working with someone who has the right tools to help you and your dog grow together, whether it’s in everyday training, problem-solving, or something else entirely.
For me as a dog trainer, being H-certified is a promise to you as my client – that I will always strive to give you and your dog the best possible experience and results.
Would you like to learn more about the H-certification and what it entails? Read more here: https://www.lottadogpt.com/h-certified.